Combined SEO and conversion optimization for Shopify stores. We grow your organic traffic month over month — and make sure the visitors you already have actually buy.
We fix both. Our combined SEO and CRO approach grows organic traffic month over month while squeezing more revenue out of every visitor who lands on your site. Before you spend another dollar on paid ads, let’s make sure your store is set up to convert the traffic you already have.
Product and collection pages buried past page two.
Traffic comes in but the cart stays empty.
Traffic landing on pages that were never built to convert.
SEO gets people to your store. CRO gets them to buy. We run both together so every win compounds instead of working at cross-purposes.
SEO
Optimized titles, descriptions, schema, and alt text on every PDP.
Intro copy, internal links, and filterable URLs that actually rank.
URL structure, canonicals, and indexing issues fixed at the root.
Product, Review, Organization, and FAQ schema across the site.
Compressed images with proper alt text for SEO and accessibility.
Topical authority planning aligned with how customers search.
CRO
Above-the-fold, hero, and trust signals audited.
Copy, social proof, variants, and bundles tuned to convert.
Friction removed at the highest-stakes moment.
Restructured so customers find what they want fast.
Shipping, returns, and guarantee messaging in the right places.
Reviews, ratings, and badges placed where they convert.
From audit to iteration, SEO and CRO run on the same monthly cadence so wins compound and nothing gets lost.
What to fix first, what’ll move the needle, what’s nice-to-have.
Ongoing work on top product and collection pages and conversion fixes
A/B tests on high-traffic pages and checkout improvements.
Monthly dashboard tied to revenue, not vanity metrics.
Why VICI
Built around conversion, not just aesthetics — every build is shaped by how customers actually shop.
Direct experience with Shopify, Shopify Plus, and DTC growth.
Every build is designed around how customers browse, decide, and buy.
Clear timelines and pricing, with weekly progress check-ins.
Discover how our Shopify SEO and CRO services have transformed businesses and delivered outstanding results.
SEO brings the right traffic; CRO turns more of that traffic into sales. We treat them as one system — ranking for the right keywords means nothing if the page doesn't convert once someone lands there.
Keyword research specific to your products, on-page optimization, technical SEO cleanup, and content strategy — built around what your actual customers search for, not generic ecommerce terms.
Landing page and product page testing, checkout flow review, and structural changes based on real user behavior — not guesswork.
Yes, where traffic volume supports statistically meaningful results. For lower-traffic stores, we prioritize changes based on established conversion principles and monitor results directly.
CRO changes can show impact within weeks. SEO is a longer game — typically 3-6 months for meaningful ranking movement, though technical fixes can help faster.
Whether you’re launching new, redesigning, or scaling to Shopify Plus, we’d love to talk about your project. Free consultation, no pressure.
If you have questions about our Shopify services or want to see live use cases, submit the form, and we will get in touch with you.
Here’s what we’ll cover:
At VICI Web Design and Marketing, we specialize in delivering innovative digital solutions tailored to your business needs. From web design and development to comprehensive marketing strategies, our dedicated team is committed to driving your success.
